Lorenzo Servitje

He was born in the capital of Mexico on November 20, 1918. His father, a Catalan immigrant, opened his own bakery in 1928 in association with Messrs. Bonet and Tinoco, under the name of El Molino. Don Lorenzo used to work in this bakery since he was sixteen in his spare time.

While studying as a public accountant at UNAM, his father died suddenly and Don Lorenzo took over the El Molino Pastry Shop, from 1937 to 1945.

Achievements

In 1945 Don Lorenzo Servitje, together with Jaime Jorba, Jaime Sendra, Alfonso Velasco and José T. Mata, founded Panificación Bimbo, dedicated to the manufacture of box bread.

Don Lorenzo was its first Manager from 1945 to 1963. He was Director and President of Grupo Bimbo SA de CV from 1936 to 1981, dedicating himself from then until 1994 to continue his work as Chairman of the Board of Directors.

Don Lorenzo Servitje receiving recognition

He has received countless recognitions for his experience and example as an entrepreneur, and as a person concerned for the good of the country.

In the spirit of the company he helped form, emphasis is placed on working to cement human values.

Don Lorenzo Servitje died on February 3, 2017 in Mexico City at the age of 98. Today he is remembered as a great man, leader and an inspiration in Grupo Bimbo.