Bimbo, announced the launching of its Multi-Grain Amaranth Bar, which besides having all the benefits provided by amaranth, contains wheat, oats, and sunflower seeds that enhance its nutritional attributes.
Continuing with the success of previous years, Bimbo presents its new Olocoons promotion, with new adventures, amusing characters and novel and creative promotional items.
Once again, Bimbo consolidates its position as leader in the Bars category by launching the new Power Kids bar, since it is the bar with the greatest amount of proteins in the market.
To accompany the release of the film “Narnia”, Bimbo announced the launching of its new nation-wide promotion consisting of 30 different stickers bearing a broad range of designs and images taken from the film.
Lara Cookies launch into the market its new “Canapinas Deli”, a delicious salty sandwich cookie filled with cream and spices in order to reinforce the brand in the salty cookies market segment.
Tía Rosa displayed its new totally rejuvenated image, seeking to continue consolidating its leadership position within the National sweet rolls market segment.
Barcel launches a new product into the salty snacks market segment called: ”Toreadas Habanero” potato chips, which, as its name implies, has the well known taste of the “Habanero” pepper, one of the favorites in Mexican cuisine.
“Xpantos” está dirigida a niños y jóvenes y les ofrece originales y divertidos artículos estrechamente ligados a la tradicional celebración de Halloween.
The brand is now announcing the launching of its new strawberry – yogurt Silueta bars, an excellent and delicious option for every one who cares for their health and weight.
Marinela launched into the market the “Goose-Figurines” collection, thus bringing back to life the different images that this unique character has had throughout its history as the emblem of the most famous cupcake in Mexico.
Under the slogan “You set the rhythm, Hip-Hop the Flavor”, Marinela launched into the market its new star product “Hip-Hop”, seeking to continue consolidating its leadership in the cupcakes market segment.
Bajo el slogan “Los expertos en Linaza”, Bimbo anunció el lanzamiento de su nuevo Pan Multigrano Linaza, que contiene trigo, avena, centeno, ajonjolí, girasol y linaza.
Together with the coming release of the new “Fantastic 4” film, Marinela announced the launching of its promotion comprised of 3 different and attractive concepts.
Suandy launched a new Frozen Cakes line into the market offering 3 products, in order to satisfy the growing demand for this type of ready-to-eat products.
Barcel has launched a new product for the snacks market segment: the “Golden Nuts Baked” Peanuts, which, as their name indicates, are baked and therefore have no added fat.
Bimbo launched the new Bimbo Light Toasted Bread at the national level. This product offers only 45 calories per slice and is geared to satisfy the needs of the market segment.
Bimbo Sweet Bread launches its new nation-wide Star Cards promotion simultaneously with the release of the Episode III Star Wars film, “The Revenge of the Sith”.
